ALL CONCEPTS03 / 03
CREATIVE CONCEPT ✳ FRAGRANCE / CAMPAIGN
AFTER HOURS.
Made for the in-between.
HUSTLER AGENCY / INDEPENDENT CONCEPT SCROLL TO DISCOVERTHE IDEA(01)
A CONCEPT WITH CHARACTER
Made for the in-between.
After Hours is a fragrance concept inspired by the moments between night and morning: magnetic, intimate and a little unexpected.
Deep shadows, liquid amber and tactile details create a sensory world with the confidence to say more by showing less.
THE CREATIVE MIX
Brand worldCreative directionCampaign conceptContent direction